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When a fragment of History shapes the awareness of both a city and its citizens. more
Sometimes - you don't really know why but- you know you have to do something in some unusual way and go on that lonely path. The idea of a live campaign over the 28 days of February came about one night, when we started thinking about how we should go about the necessary changes in our brand. more
A major challenge faced in this project was bringing together the museology team and its museum counterpart. more
When I was given the responsibility to manage the digital PR campaign for CCA’s Actions: What You Can Do With the City exhibition, the first thing that came to my mind was that trying to get people excited about a website dealing with issues they already are passionate about is really one of the best possible assignments. more